25 Redchurch Street
Opticians, Glasses, Sunglasses
KITE is a premium eyewear brand leading a revolution in the world of vision.
Visionary design. Artisanal construction. Revolutionary ideas. KITE is an independent British brand radically reimagining the world of eyewear.
All of our premium glasses and sunglasses are designed in London, and lovingly handcrafted in Italy. High-tech prescription lenses are exclusively fitted by ZEISS as standard. And that's just the start of it.
On 17 November KITE opened its doors to the world's first Eyebar in East London's Shoreditch - an eyewear retail experience like no other.
Take the most traditional optician you can think of. Then imagine the polar opposite, and that'll give you a flavour of what KITE Shoreditch is about. The KITE Eyebar is a world first, offering a fully-personalised shopping experience for every customer. Start with a complimentary state-of-the-art eye exam, then relax and explore the diverse eyewear range in your own personal booth without distractions, while enjoying a complimentary, bespoke drink. Our expert Eyewear Stylists will be on hand for a personal consultation to help you pick out your perfect pair of KITE frames.
And it doesn't stop there. Over the coming months exhibitions, the Eyebar will become cultural hub in East London, bringing together new and established faces across fashion, tech and culture for a host of regular workshops and events.
Get ready to see differently.
Home to the world's first Eyebar, our flagship Redchurch Street store takes eyewear shopping to the next level. The most scientifically advanced eye test examinations in the country. Personalised one-on-one appointments with expert eyewear stylists. Your own personal booth, to browse glasses and sunglasses at your leisure, with drinks crafted by beverage pioneers Bompas and Parr.
Monday to Saturday
09:30 to 20:00
12:00 to 18:00